Contact Us
Platform Engagement Intelligence Revenue Optimization Revenue Engine for AI
Commerce Media Advertiser Network
Insights White Papers Case Studies Blog Infographics

Features

Cashback, coupons, and amplified card benefits. Engagement findings that drive better offer relevance to your audience.

Cashback, coupons, and amplified card benefits.

EMA

Network

Our network of over 50,000 merchant programs positions your brand as the premier destination for rewards, shopping, and loyalty as customers shop.

Our network of over 50,000 merchant programs.

logos

Company

We are built for the financial and technology ecosystem’s largest players, combining the scale of a network with the precision of a data platform.

We are built for the financial and technology ecosystem’s largest players.

BusinessInsider-54FintechstoWatch

Pricing

Pricing and revenue share for your white-label loyalty program will be customized to your unique requirements.

Pricing and revenue share for your white-label loyalty program will be customized to your unique requirements.

Press

Events

Blog
Extension Alerts Collaged — Alert on left is red orange with generic logo rectangle in top right, Get up to 4.0% Cashback, and Activate button. Alert on the right is dark blue has a generic bank logo, coupon icon, 3 coupons found! and button that says 1 Click Apply.

Turn Shopping Journeys into Revenue

Grow customer loyalty, generate consumer insights, and unlock new revenue.

Wildfire is a white-label loyalty and consumer insights platform that helps banks, fintech companies, and technology companies increase customer loyalty and engagement while creating new revenue streams. Wildfire connects our clients to more than 50,000 merchant affiliate programs, enabling them to turn everyday shopping activity into engagement, consumer intelligence, and commerce media revenue.

What is the Wildfire Loyalty and Consumer Insights platform?

Create a loyalty program that drives customer engagement while generating incremental revenue. Wildfire's loyalty platform connects your customers to offers at over 50,000 merchant programs, and our savings tools capture valuable consumer insights.

These consumer insights deepen your knowledge of customers and enable more relevant personalization, while unlocking merchant advertising dollars through the WCN.

Use this incremental revenue to fund richer rewards while capturing more insights along the way - creating a flywheel that drives greater customer engagement and loyalty, and new revenue streams.

Schedule a demo
Extension Landing Page that is for generic BetterRewards bank of better that says Earn cashback savings automatically on Mobile Dark Purple Clay Device Mockup

Our Platform’s Three Pillars

Generic Bank of Better Rewards Landing Page that says earn rewards for shopping online without new chrome extension in Dark Purple Browser Frame

Engagement

The Engagement layer powers shopping rewards and branded loyalty experiences that increase customer engagement across the web.

Our white-label browser extensions and shopping portals deliver your customers valuable, relevant offers at every stage of their shopping journey.

Create native, embedded shopping experiences on your own site or mobile app with our robust offer APIs. 

Whether customers start at your site or app, interact with an AI chatbot, or get ready to buy, Wildfire's shopping tools are always there, delivering relevant savings offers or product upsells at just the right time.

Learn more

Shopping Intelligence

The Shopping Intelligence layer learns how and what customers shop and buy.

Understand where they interact with offers and brands, and what they’re buying. Our platform captures shopping and behavioral insights that enrich your customer profiles.

These richer customer profiles enable more relevant personalization, helping you deliver the right offers to the right shoppers and increase engagement and customer value.

Plus, identify opportunities for timely product upsells informed by lifecycle insights.

Learn more
iOS Earning Alert
WCN Bombas Example

Revenue Optimization

The Revenue Optimization layer turns loyalty programs into new revenue streams.

Create incremental commerce media revenue through the Wildfire Commerce Network (WCN), our retail media network.

Deep customer profiles fueled by behavioral insights enable targeted retail media campaigns on your owned channels, funded by merchants.

This incremental commerce media revenue can fund card acquisition campaigns or richer offers that differentiate your products and add value.

Learn more

How the Wildfire Loyalty & Commerce Platform Works

The Wildfire platform transforms your customers' everyday shopping activity into a flywheel of loyalty engagement, shopping insights, and new revenue.

1. Connect to Wildfire's merchant network
Wildfire connects your loyalty program to more than 50,000 global merchant affiliate programs. You gain instant access to cashback offers, coupons, and promotions.

2. Deliver Rewards Where Customers Shop
Offer shopping rewards through branded browser extensions, shopping portals, APIs, and embedded experiences. Customers can see relevant savings throughout their online shopping journey, driving engagement.

3. Capture Consumer Insights
Each interaction generates first-party shopping signals. These insights show where customers shop, how they save, and what they buy.

4. Optimize Offers 
Wildfire uses shopping behavior signals to deliver more relevant rewards and benefits. Over time, the platform improves customer engagement and program performance.

5. Monetize Through the Wildfire Commerce Network
Advertisers fund rewards and promotions through the Wildfire Commerce Network (WCN). You can generate commerce media revenue from merchant-funded advertising plus commissions from customer purchases.

Network Logo Group on Homepage - Ulta, Foot Locker, Dell, Ace, Walmart, IHG, Stubhub

Our Merchant Network

It’s important to work with a cashback rewards platform that’s partnered with as many online merchants as possible, so your customers can earn almost anywhere they shop. When you work with Wildfire, your rewards program can instantly deliver cashback and coupon offers from over 50,000 global merchant affiliate programs that we manage for you.

Learn more

Discover the Power of our Loyalty and Consumer Insights Platform

See how we combine engagement, shopping insights, and commerce media to drive revenue that scales with your user base and turns loyalty into a profit center.
Schedule a demo