Jennifer Blanton
By Jennifer Blanton
on June 04, 2024
In our crowded digital landscape, email remains one of the most powerful channels for reaching and engaging existing customers. When it comes to promoting your brand's shopping rewards program, ...
Aurea Almeida
By Aurea Almeida
on May 01, 2024
As you launch your own branded cashback rewards program with elements such as browser extensions powered by Wildfire’s bank-grade shopping rewards platform, it’s essential to understand the ...
Jennifer Blanton
By Jennifer Blanton
on April 26, 2024
As a company offering a rewards program to your customers, you likely invest significant resources into rewards program marketing across various channels. But are you able to effectively measure ...
Wildfire Systems
By Wildfire Systems
on April 25, 2024
SAN DIEGO – April 25, 2024 -- Wildfire Systems was named the winner of a Bronze Stevie® Award in the Achievement in Technology Innovation category in The 22nd Annual American Business Awards® today.
Michelle Wood
By Michelle Wood
on April 16, 2024
Affiliate marketing is often considered to be a "bottom-of-funnel" tactic, especially with publishers that deliver coupon codes or cashback rewards seen as effective conversion drivers. While this ...
Kayla Trautwein
By Kayla Trautwein
on April 01, 2024
In the interest of retaining “wallet primacy” and making sure their card is the first consumers reach for when shopping online, banks and credit card issuers have a strong interest in simplifying the ...
Erica Forrette
By Erica Forrette
on March 27, 2024
Banking is one of the most highly-regulated industries on the planet. But did you know that any fintech working with a bank is accountable to the same regulations as that bank?
Michelle Wood
By Michelle Wood
on March 11, 2024
In the constantly-evolving affiliate marketing world, browser extensions remain powerful tools that shape consumer behavior and drive revenue for online retailers. Despite browser extensions’ growing ...
Kayla Trautwein
By Kayla Trautwein
on February 14, 2024
The shopping rewards space just got more competitive with the launch of Citi ShopSM, Citi’s new shopping rewards program. This marks the first major product launch in this category by a large ...
Jennifer Blanton
By Jennifer Blanton
on February 08, 2024
With over 200,000 extensions in the Chrome Web Store (CWS), it can be challenging for developers to get their extensions discovered. Having an optimized presence in the Web Store is crucial for ...