Erica Forrette
By Erica Forrette
on October 27, 2023
Great news for our clients and their customers, just in time for holiday shopping. The Wildfire Merchant Development team is always securing new partnerships with notable e-commerce retailers, so ...
Michelle Wood
By Michelle Wood
on August 02, 2022
These days, with price increases at record levels, everyone is looking for ways to make their money go further when purchasing both necessities and non-essential items. Whether it’s immediate savings ...
Michelle Wood
By Michelle Wood
on April 12, 2022
Hiring in general is one of those classic balancing acts of art and science. It can be a little about luck, a little about a gut feeling you have, and a little about the candidates possessing the ...
Michelle Wood
By Michelle Wood
on March 30, 2022
When building a white-label rewards program that has extensive reach and provides value almost anywhere a shopper might land, it’s critical to have a robust, high-quality portfolio of merchants in ...
Michelle Wood
By Michelle Wood
on March 09, 2022
To improve customer lifetime value and drive better customer engagement, a cashback loyalty program may make sense for your user base. But before you take this ball and run with it, you need to ...