Michele Maley
By Michele Maley
on June 28, 2022
Before entering any sort of partnership, the companies on both sides usually want to understand the partnership's potential value and return on their investment. Creating an ROI model for a cashback ...
Jason Fuentes
By Jason Fuentes
on February 07, 2022
Just a few years ago, apps owned by Google and Meta (a.k.a. Facebook) accounted for 80% of the apps on our phones’ home screens: Facebook, Gmail, Instagram, YouTube, WhatsApp, Google Calendar, Maps, ...