The Shopping Companion for the Connected Consumer

Engage your customers at every stage of the modern shopping journey.

Wildfire Systems’ money-saving tools such as cashback browser extensions deliver real-time shopping rewards, coupons, and savings alerts directly into the online shopping journey, including shopping experiences that start with an AI chatbot

These experiences drive engagement, capture consumer insights, and generate incremental revenue from merchant-funded rewards. 

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Deliver Value Across the Purchasing Journey

The journey starts with discovery. Use our robust Coupons and Offers APIs to build custom, embedded shopping experiences directly within your native site or mobile app. Or launch a turnkey white-label Shopping Portal as your branded shopping hub for offers.

Then, our white-label cashback browser extensions seamlessly accompany customers as they move to the open web. Our bank-grade shopping companions are available on major browsers including desktop Chrome, Edge, Safari, Mobile Safari, and Mobile Edge. 

Every interaction with Wildfire shopping tools feeds into our loyalty and consumer insights platform, learning from shopping behavior. 

These insights power more relevant offers and stronger performance across your loyalty program. 

Monetize AI Conversations

As consumers increasingly turn to AI chatbots for product research, your brand stays in the conversation: Wildfire's browser extensions even enable cashback for AI-assisted shopping

This ensures rewards and offers remain visible while discovery moves from search engines to conversational AI interfaces. 

Our technology detects retailer links in responses from AI chatbots like ChatGPT, Google Gemini, and Perplexity, and displays available rewards. Your loyalty program's offers stay visible and actionable, delivering customer value - even as shopping shifts from keyword searches to talking with chatbots.

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Activate "Hidden" Card Value

Lift your benefits and premium card perks out of the fine print. Benefits Amplifier delivers your unique value propositions through your branded browser extensions.

Extended warranties, purchase protection, point multipliers - surface these benefits right at the moment customers need them. Remind users why your card is the best choice when they're ready to buy, maintaining top-of-wallet.

This increases engagement, improves benefit utilization, and reinforces tender preference behavior. 

What Shopping Companions Enable

Turn everyday online shopping into incremental revenue and customer engagement. 

Your loyalty program's always-on shopping companion delivers value to your customers and merchant-funded commissions to you - from the first merchant click, through AI chats, all the way to purchase.

  • Real-time shopping rewards delivered across the open web
  • Valuable consumer shopping insights
  • Incremental revenue from merchant-funded rewards
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Frequently Asked Questions

What is a shopping companion browser extension? 

A shopping companion is a browser extension that delivers cashback rewards, coupons, and benefits to users while they shop online, helping them save money and discover offers in real time.

How do browser extensions generate revenue?

Browser extensions generate revenue through merchant affiliate commissions and retail media placements. When users shop and complete purchases, merchants fund rewards and pay commissions to the platform. 

Which browsers and platforms are available for Wildfire extensions?

Wildfire's cashback rewards browser extension shopping companions are available in the following configurations: Chrome, Safari, and Edge for desktop, mobile Safari on iOS, and mobile Edge on Android.

 

How does the extension auto‑apply coupons at checkout?

Wildfire's browser extensions include "The Couponator" feature: automatically detecting eligible digital coupons and applying the best available one at checkout to maximize savings for the shopper.

 

What payout options do I have for distributing cashback to users?

Wildfire supports multiple redemption methods: PayPal payouts, gift cards, statement credits or direct account deposit, or even custom in‑platform currencies. The development lift for each payout option varies.

 

Is Wildfire’s browser extension secure enough for banks and financial institutions?

Wildfire’s white‑label browser extension is built to bank‑grade standards—fully compliant with SOC‑2 and PCI‑DSS, and trusted by major institutions like Citi, RBC, and Visa. It’s designed to meet stringent security, privacy, and regulatory requirements, making it safe for even the most highly‑regulated industries.

 

Want to learn more?

Read our blog posts on browser extensions.