We turn customers into brand loyalists for 30,000 merchant partners, and counting

Wildfire Advertiser Network

Reach high-value, rewards-seeking shoppers and expand your affiliate program.

Wildfire Systems connects merchants to millions of consumers actively engaged in cashback and coupon programs across our partner ecosystem.

As a primary publisher in all major affiliate networks, Wildfire provides immediate, brand-safe access to new audiences — without the overhead of managing individual publisher relationships.

Merchant Network Graphic (Merchants are in white circles surrounding the wildfire icon inside it's own white circle all connected by lines)

How Advertisers Access New Audiences with Wildfire

Smart brands are always looking for ways to grow their affiliate marketing programs more efficiently. Affiliate programs are one of the most efficient and high-ROI marketing channels for retailers, but finding growth and incrementality in existing programs can be difficult.

Advertisers work with Wildfire to extend the impact of their affiliate programs and capture incremental sales from new customers.

Through our white-label rewards technology deployed by leading banks, fintechs, and consumer brands, Wildfire helps advertisers:

  • Diversify publisher portfolios with high-quality, performance-driven traffic.

  • Acquire new customers who are already in a buying mindset.

  • Increase conversion rates through real-time cashback and coupon offers surfaced directly in the shopping journey - even when it starts with an AI chatbot.

By appearing in branded environments and browser extensions powered by Wildfire, and through the Wildfire Commerce Network, advertisers can influence consumers at the point of intent.

(If you’re a business launching a cashback rewards program, learn how our massive merchant offer network creates new opportunities to offer your customers value.)

New Audience Shopping. Illustration of a person holding boxes coming out of a mobile device with another shopping box on the ground in varying shades of blue and green

What Makes Wildfire a High-Performing Publisher Partner

  • Access to millions of active reward-seeking online shoppers.
  • Publisher portfolio diversification without managing individual relationships.
  • Brand-safe placements via a primary affiliate publisher, not sub-affiliate networks.

Our platform spans multiple consumer touchpoints - browser extensions, shopping portals, mobile apps, and display-like placements - all backed by enterprise-grade regulatory compliance.

As an established publisher in all the major affiliate networks, we make it easy for merchant affiliate programs to extend their affiliate offers to our clients’ cashback rewards programs. Advertisers in the Wildfire network can incrementally grow affiliate program results with minimal effort.

And it's always been important for publishers in the affiliate marketing industry to conform to all affiliate network rules and regulations and respect affiliate networks' stand-down policies, which is how we build all our rewards platform technology.

Join Thousands of Top Advertisers on the Wildfire Platform

  • bed bath and beyond Logo
  • Tripadvisor Logo
  • HP Inc. logo Logo
  • Saks Fifth Avenue Logo
  • Cheaptickets Logo
  • cheapoair Logo
  • Ulta Logo
  • Dell Logo
  • Banana Republic Logo
  • StubHub Logo
  • Neiman Marcus Logo
  • macys Logo
  • Lenovo Logo
  • alo Logo
  • proflowers Logo
  • Ace Logo
  • petco Logo
  • Staples Logo
  • bebe Logo
  • GameFly Logo
  • Gold Medal Wine Club Logo
  • Vegas.com Logo
  • dresslily Logo
  • Athleta Logo
  • PUMA Logo
  • IHG Logo
  • Foot Locker Logo
  • Walgreens Logo
  • CampusBooks Logo
  • Dicks Sporting Goods Logo
  • AutoZone Logo
  • Barnes and Noble Logo
  • Bass Pro Shops Logo
  • bloomingdales Logo
  • Calvin Klein Logo
  • Dillards Logo
  • Fandango Logo
  • FabFitFun
  • Free People Logo
  • GameStop Logo
  • Textbooks.com
  • Kohls Logo
  • ajmadison-logo-vector
  • NewBalance Logo
  • Kayak Logo
  • OneTravel Logo
  • PetCareRx.com Logo
  • priceline Logo
  • 800 Pet Supplies
  • Ralph Lauren Logo
  • Hertz Logo
  • Sephora Logo
  • shoedazzle Logo
  • Spencers Logo
  • TaylorMade Logo
  • ticketmaster Logo
  • Tillys Logo
  • TommyHilfiger Logo
  • Walmart Logo
  • warby parker Logo
  • wine.com Logo

Why Advertisers Partner with Wildfire

Access a Scaled, Rewards-Driven Audience

Wildfire reaches an aggregated audience of millions of active online shoppers across our client network of banks, fintechs, rewards platforms, and consumer brands:  audiences that are deeply engaged in earning and saving.

Brand-Safe Environments

Because Wildfire partners exclusively with enterprise-grade institutions, advertisers gain exposure only in trusted, brand-safe placements. We’re a primary publisher, not a sub-affiliate network, ensuring network compliance and transparency across every campaign.

Measurable, Incremental Performance

Advertisers see clear, verifiable attribution through standard affiliate-network tracking and reporting, for precise ROI measurement and incremental lift analysis.

Advertisers: ready to improve the reach and volume of your affiliate program?
Contact us to set up an exploratory call with our Merchant Development team today.
Learn how our merchant network benefits our clients' rewards programs.
Our massive merchant network creates more opportunities for customers to earn valuable shopping rewards. 
Learn more