Jordan Glazier
By Jordan Glazier
on January 14, 2022
For Wildfire, the theme was growth in 2021. Across all measures, we saw significant growth this past year.
Erica Forrette
By Erica Forrette
on January 04, 2022
One way companies, and financial services brands in particular, can convey the benefits of a cashback rewards program for their customers is through the addition of a custom shopping site or offer ...
Erica Forrette
By Erica Forrette
on December 22, 2021
Thousands of loyalty programs exist today, spanning a wide range of businesses. Over 90% of organizations in the travel & leisure industry have a reward program in place, according to estimates. ...
Wildfire Systems
By Wildfire Systems
on December 15, 2021
Expanded reach of merchant network by 67% and increased transaction velocity by 2,400%
Erica Forrette
By Erica Forrette
on December 07, 2021
Digital coupons have been around almost as long as the internet itself. Online shoppers know what they want - deals and discounts. Ninety-two percent of shoppers say they are “always” looking for ...
Jason Fuentes
By Jason Fuentes
on November 29, 2021
Loyalty and rewards programs have become extremely popular. According to HBR, 90% percent of leisure and hospitality companies, and more than 60% of all companies, offer some type of loyalty program. ...
Wildfire Systems
By Wildfire Systems
on November 16, 2021
New ‘Couponator’ feature enables financial institutions, retail brands and technology OEMs to deliver a more seamless customer experience to online shoppers
Ian Miller
By Ian Miller
on November 11, 2021
An overlooked tactic of growing your affiliate program is ensuring your site is compliant with all the major network and publisher requirements for customer privacy. In light of increased scrutiny ...
Erica Forrette
By Erica Forrette
on October 26, 2021
E-commerce rewards are the latest tool for financial institutions to implement as part of their loyalty programs to acquire and retain customers. Consumers now expect some sort of rewards / loyalty ...
Shawn Conahan
By Shawn Conahan
on October 19, 2021
The economy is booming largely because consumers are, well, consuming. How and what people consume, is forever changed, and one key element is at the center of it all: e-commerce.