Amidst economic uncertainty, consumers are changing their shopping behaviors and placing more importance on ways to save money with digital tools. Our recent whitepaper, "Shopping in the New Normal: ...
Update: RBC won the prestigious "Loyalty Program of the Year (Americas)" award again in 2024! Congratulations RBC! Congratulations to Wildfire client, The Royal Bank of Canada (RBC). RBC's Avion ...
Amidst ongoing inflation and high prices, consumers are changing their shopping behaviors. Our recent whitepaper, "Shopping in the New Normal: Responding to New Consumer Habits That Are Here to ...
Survey: 87% of consumers who changed shopping habits due to the economy say they plan to sustain those behavior changes going forward, pressuring banks and retailers to offer money-saving options
We've come up with a unique way to differentiate our clients' cashback rewards programs and help drive customer engagement, with a new program called Boosted Offers. With Boosted Offers, our clients ...
As consumers are increasingly concerned about price increases and their effect on household budgets, more and more of them are turning to digital coupons as a way to save more money when shopping ...
In Q4 2022, according to Comscore, mobile commerce sales set a new record. M-commerce accounted for 38% of the total online sales in Q4 2022, reaching a new all-time high of $127.5 billion.
Wildfire continues to innovate with new products along with security enhancements to solidify our position as the leading white-label cashback rewards platform. Today, we announced two new products ...