Kayla Trautwein
By Kayla Trautwein
on February 14, 2024
The shopping rewards space just got more competitive with the launch of Citi ShopSM, Citi’s new shopping rewards program. This marks the first major product launch in this category by a large ...
Jennifer Blanton
By Jennifer Blanton
on February 08, 2024
With over 200,000 extensions in the Chrome Web Store (CWS), it can be challenging for developers to get their extensions discovered. Having an optimized presence in the Web Store is crucial for ...
Wildfire Systems
By Wildfire Systems
on January 23, 2024
We are thrilled to be working with Citi on their new shopping browser extension, Citi Shop℠, which is powered by Wildfire Systems Inc.
Shawn Conahan
By Shawn Conahan
on January 11, 2024
Acknowledgements: I owe many thanks to Michael Marcus (Senior Advisor, BCG and Wildfire Board Member) for collaborating with me to expand on the concept of online shopping rewards as a core component ...
Wildfire Systems
By Wildfire Systems
on January 09, 2024
SAN DIEGO – January 9, 2024 -- Wildfire Systems Inc., a financial technology platform that powers white label loyalty and rewards programs, today announced that it has been honored by Built In for ...
Michelle Wood
By Michelle Wood
on January 02, 2024
A new study from CJ, one of the largest global affiliate marketing networks, and Namogoo, a customer journey platform, provides new, compelling data on the business value that browser extensions ...
Ian Miller
By Ian Miller
on December 18, 2023
It’s official: Google recently announced that Chrome will phase out support for third-party cookies, aka 3P cookies, over the next year.
Erica Forrette
By Erica Forrette
on December 12, 2023
Company enables consumers to earn and save money which is essential in the current economy
Andrew Jurgenson
By Andrew Jurgenson
on December 11, 2023
Sometimes our clients’ customers activate cashback through a Wildfire-powered cashback browser extension, only to later lose out on earning rewards if the attribution for the sale gets lost along the ...
Erica Forrette
By Erica Forrette
on November 30, 2023
Card-linked offers and online shopping rewards programs such as cashback rewards, are incentives that businesses can use to drive customer behavior to achieve their goals.